This campaign was an update to a campaign that was currently running. We decided it was time to update the look and feel to renew traction in the market.
Oct 2019: GCUII accounted for 93% of the market’s brand traffic. The five sub-campaigns averaged a page depth of 11+ views per visit.
Nov 2019: 25K PVs, 4.4 PVs/visit, 4 newsletter signups, 1 registration.